Greatness Wins Launches First-Ever Women’s Collection Designed by Misty Copeland

Greatness Wins, the leading athletic wear brand, has announced its first women’s collection designed in collaboration with co-founder Misty Copeland. The launch of the Greatness Wins women’s collection represents an evolutionary milestone for the brand, catering significantly to the needs and preferences of women worldwide. Copeland, a Principal Dancer with American Ballet Theatre, worked alongside Greatness Win’s founders to create a collection designed to seamlessly blend performance, style, and comfort.

The Greatness Wins women’s collection showcases a wide range of athletic wear essentials meticulously crafted with premium materials and cutting-edge technology. The collection will continue to utilize Greatness Wins’ signature SportFit technology. With this revolutionary product innovation, the demands of sport meet the science of fit to exceed the needs of championship athletes. The debut women’s line features deep, bold, and neutral colors, with a focus on performance fabrics that include leggings, sports bras, tank tops, T-shirts, shorts, dresses, jackets, and joggers, for a complete assortment of apparel for every workout need.

Creating this collection was a culmination of Misty Copeland’s learnings from her extensive career as a dancer. Copeland’s partnership with Greatness Wins stems from a shared vision of celebrating women’s strength, diversity, and beauty in sports and fitness. The launch of the women’s collection reflects a collective commitment to providing women with high-quality athleticwear that supports their active lifestyles and encourages self-confidence. The collection retails from $54.00 – $115.00 and will launch on October 2nd, 2023, available exclusively on www.greatnesswins.com.