Royce Styles Claims Shannon Sharpe & Hollywood Used Nike Modeling Campaign To Groom Male Influencers

Influencer Royce Styles is making serious allegations against former NFL star Shannon Sharpe and Sharpe’s longtime associate Hollywood following a recent sit-down interview with blogger Tasha K.

During the interview, Royce claimed that his connection to Sharpe began after he allegedly received a direct message inviting him to appear on Club Shay Shay and explore potential modeling opportunities involving Nike-related content. According to Royce, he was instructed to communicate with Hollywood regarding the next steps.

Royce alleged that he was later invited to hotels and Sharpe’s residence for what he believed were modeling sessions involving Nike apparel and underwear. During the interview, Royce showed what he claimed were direct messages and voice notes related to those interactions.

He further alleged that his relationship with Sharpe’s team eventually expanded into professional opportunities, including work as a videographer and social media manager. Royce also claimed he was invited to Las Vegas to film content surrounding the launch of Sharpe’s liquor brand.

One of the most explosive claims from the interview involved Royce’s allegation that he later discovered similar messages had allegedly been sent to multiple other male influencers. Royce claimed he eventually confronted Sharpe about the situation.

According to Royce, Hollywood was later removed from Sharpe’s inner circle, though he did not provide evidence connecting that change to his alleged confrontation.

The interview follows previous social media drama involving Royce and his ex-girlfriend, who publicly accused him of having a romantic relationship with Sharpe. Those allegations generated widespread online discussion but have not been independently verified.

As of this writing, neither Shannon Sharpe nor Hollywood has publicly responded to Royce’s latest allegations. No evidence has been presented publicly to substantiate the broader claims made during the interview beyond the materials Royce displayed during his conversation with Tasha K.

The allegations have quickly sparked debate across social media, with supporters calling for further explanation while others urge caution until additional information is verified.

This remains a developing story.